Privacy Policy for Sparks Digital

Last updated: September 2026

Sparks Digital (“we”, “us”, “our”) is a marketing and content creation business based in Sussex, United Kingdom. We are committed to protecting your personal data and being transparent about how we use it.

If you have any questions about this Privacy Policy or how we handle your data, you can contact us at: Email: sparksdigitalservice@gmail.com

1. What Personal Data We Collect

We collect personal data when you interact with our website, enquire about our services, or work with us. This may include:

• Your name

• Email address

• Phone number

• Business name

• Details included in your enquiry or message

• Website analytics data (IP address, device type, pages visited)

• Social media usernames if you contact us via Instagram or other platforms

2. How We Use Your Personal Data

We use your data to:

Respond to enquiries
Provide services you’ve requested
Manage bookings (including Content Days and monthly plans)
Send service‑related updates
Improve our website and marketing
Maintain business records and comply with legal obligations

3. Our Lawful Basis for Processing

Under UK GDPR, we must have a lawful basis for each way we use your data.

We rely on:

• Contract – when we need your data to deliver a service you’ve requested

• Legitimate Interests – for enquiries, marketing to existing clients, and improving our website

• Consent – when you opt into marketing emails

• Recognised Legitimate Interests (2026 update) – for low‑risk processing permitted under the Data (Use and Access) Act 2025

4. Who We Share Your Data With

We only share your data with trusted third‑party providers that help us run our business, including:

Website hosting and enquiry management platforms
Email service providers
Analytics tools
Payment processors (if applicable)
Business administration tools

All providers meet UK GDPR standards and only process data on our behalf.

5. International Data Transfers

Some service providers may store or process data outside the UK. We only transfer data where the protection level is not materially lower than UK standards.

6. How Long We Keep Your Data

We keep your data only as long as necessary for each purpose:

Enquiry data: up to 24 months
Client project data: up to 6 years (for business records)
Analytics data: up to 26 months
Email marketing data: until you unsubscribe

7. Your Rights

Under UK GDPR, you have the right to:

Access your personal data
Correct inaccurate data
Request deletion
Restrict or object to processing
Request data portability
Withdraw consent at any time

You can exercise these rights by contacting us at sparksdigitalmarketing@gmail.com

8. Complaints

If you have concerns about how we handle your data, please contact us. If you are not satisfied with our response, you have the right to raise a complaint with the Information Commissioner’s Office (ICO).

9. Cookies and Tracking

Our website uses cookies and analytics tools to improve performance and understand visitor behaviour. You can manage your cookie preferences through the banner displayed when you visit our site.

10. How We Keep Your Data Secure

We use secure systems, password protection, and trusted third‑party platforms to keep your data safe. We only collect the minimum data necessary and review our processes regularly.

11. Updates to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available on our website.

Contact Us

If you have any questions regarding this policy, please contact us at:
sparksdigitalservices@gmail.com